Jorge Molina

Product Designer · AI products · Design systems

From insights to moonshots.

ABOUT

I've been on the other side of the product

Today I design SlothVet, an AI product for veterinarians, as the only product profile on a technical team, and I use AI every day to build faster. What I like is the middle ground between the user and the technical team, where it gets decided what is built and why. I reached it through support, research, product design and automation, and I haven't wanted to leave since.

The tools keep changing. Understanding the person in front of the product doesn't.

Researched in the field

Interviewed vets inside real clinics, not just over Zoom.

Support-to-product pipeline

Answered support tickets full-time before I opened Figma.

Design with a business lens

Sold the product I design, at trade shows and through a CRM.

Product & Business Strategy

  • Product Discovery & User Research
  • Data-Driven Design & Metrics
  • Journey Mapping & Blueprinting

Experience & Interface Design

  • Design Systems & Scalability
  • Human-AI Interaction & Gen UI
  • Accessibility (a11y) & Inclusive Design

AI-First Stack & Tools

  • Figma
  • Stitch
  • Claude Code
  • Codex
  • GitHub
  • Storybook
  • Hotjar
  • GA4
  • Optimal Workshop

Selected Work

Two products I took past the mockup

My own product, live with users in a week, and a concept validated with pilots and passengers and never built.

EXPERIENCE

What I actually shipped at Wakyma

I joined Wakyma Innovation, a Spanish veterinary SaaS startup, in May 2023 in Customer Success & Sales, and I have been its Product Designer since May 2024. I work across two products, Wakyma Vets and SlothVet.

Wakyma logo

Wakyma

May 2023 – Present

Customer Success & Sales (2023–2024)Product Designer (2024 – Present)

Wakyma's flagship product, Wakyma Vets, is a cloud-based veterinary practice management software used by more than 1,300 clinics across Spain, hospitals and mobile vets among them.

I do my field research inside the clinics themselves, and having also run sales and marketing means I can make the business case for a feature myself.

As product designer I've built and improved many sections of the software. Three stand out: a communication module with WhatsApp Business API integration for campaigns, appointment reminders, and a chatbot, in beta with clients; the native integration of SlothVet into the Wakyma ecosystem, making AI tools accessible directly from the software vets already use every day; and the AI support agents that sort incoming conversations and answer how-to questions, so the human team keeps the incidents and the bugs.

On-site visit at a real veterinary clinic

Talk "Menos teclado, más clínica" on AI in the veterinary clinic. EVE26 by Ecopet, Seville, 2026

SlothVet logo

SlothVet

Nov 2024 – Present

Founding Product Designer

SlothVet is the AI product for veterinary clinics we built inside Wakyma to give vets back the time admin steals from patient care. I designed it 0 to 1 from its start in November 2024.

My focus is how a vet and an AI assistant work together: how the vet talks to it, trusts it, and corrects it as it turns a live consultation into structured clinical notes. I grounded that work in continuous discovery, pairing patterns from support with on-site clinic research.

Vets now use it in consultation. Crossing interviews with usage data, I estimated it saves a mid-sized clinic 4–5 hours a week. Beyond the interface, I drove adoption with the business and operations teams. I demoed it live to clinic owners at AEVETVAL (2026), Iberzoo+Propet (2025) and AVEPA, ran one or two remote sales demos a week for over a year, and gave a talk on AI in the clinic at EVE26 (Seville, 2026).